Discover RedNote
RedNote, also known as Xiaohongshu, is one of China’s fastest-growing lifestyle and social commerce platforms. Often described as “China’s Instagram-meets-Pinterest” (The New York Times), RED blends personal storytelling, product reviews, and community-based discovery in a mobile-first format. Users—primarily young, urban, and tech-savvy—post photos and videos called “notes” to share their experiences with beauty, fashion, food, travel, and daily life.
In 2024, RED gained unexpected global visibility during the wave of so-called “TikTok refugees”—American users who, fearing a potential U.S. ban on TikTok, migrated to Xiaohongshu. The app surged to the top of the U.S. App Store. What followed was a rare moment of genuine cultural exchange: American teens offered to help Chinese users with English homework, and Chinese users welcomed them with messages like “We are not enemies; we are human beings in one world.” (AP, Rest of World, The Guardian)
For Chinese-speaking immigrants worldwide—especially in places like South Surrey–White Rock, Canada—Xiaohongshu has become an essential source for local information, service tips, and peer-to-peer advice. It’s not just a social platform; it’s a grassroots digital bridge connecting lives across borders and cultures.
RedNote: Canadian Business Stories
Today, our account has grown into a trusted bilingual platform with
RedNote Account: Canadian Business Stories
Most people can name major companies from the U.S., and some can name a few giants from China or Europe — but Canadian businesses often remain overlooked.
Yet Canada has produced world-class brands and some of the most influential entrepreneurs in North America. From Vancouver-born global icons like Lululemon, Arc’teryx, and Aritzia, to Canadian founders behind major U.S. tech successes, these stories deserve to be told.
Rednote: Canadian Business Stories highlights:
– Inspiring business journeys
– Entrepreneur backgrounds and their Canadian roots
– Lessons from iconic brands and emerging startups
– Stories that help immigrants and youth understand Canada’s business landscape
We’re here to spotlight Canadian innovation, celebrate diverse entrepreneurial paths, and help more people discover the business stories shaping Canada’s future.
RedNote Account: White Rock × South Surrey
largest Chinese-language information platform in the South Surrey–White Rock area.
RedNote Account: White Rock × South Surrey
In Chinese-speaking communities, local news is often accessed through Chinese-language platforms, while mainstream English-language sources are frequently overlooked due to language and cultural barriers. White Rock × South Surrey was created to bridge that gap.
Using AI tools to automatically extract, translate, and edit content, we curate relevant local updates from trusted sources such as Peace Arch News, Vancouver Sun, The Globe and Mail, and local Facebook community groups. We focus on high-interest topics for Chinese immigrants, including weekend events, public service updates like Surrey’s free garbage drop-off and water meter installation program, rainy-season traffic safety tips across Metro Vancouver, local shopping tips, and highlights from community activities and cultural celebrations.
With this targeted, bilingual approach, White Rock × South Surrey has quickly grown to over 1,900 followers, becoming the largest Chinese-language information platform in the South Surrey–White Rock area. Our mission is to freely support and promote small businesses and non-profit organizations, helping them better connect with and serve the local Chinese-speaking community.
Since its launch, we have:
– Promoted 100+ local events for free, driving community participation and awareness
– Attracted 500+ attendees to activities ranging from cultural celebrations to civic engagement forums
– Supported 34+ small businesses and non-profits by sharing their stories, boosting visibility, and offering hands-on content suppor
